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Overview

WhatsApp Business Cloud Suite

A business messaging platform for lead capture, campaign delivery, customer support, and workflow automation built on WhatsApp Business Cloud APIs.

A business-ready WhatsApp platform for campaigns, support, lead capture, and automation in one place.

Client: CONVERSATIONAL COMMERCECategory: SaaS
WhatsApp Business Cloud Suite
Why it works

The operating principles behind WhatsApp Business Cloud Suite.

One inbox

Sales, support, and operations teams work from the same conversation layer without losing context.

Automated journeys

Templates, triggers, and workflows keep communication timely and consistent.

Lead visibility

Every message can connect to pipeline stages, notes, and action history.

Campaign control

Broadcasts and utility messaging are managed with performance tracking built in.

The challenge

The client wanted a single platform for WhatsApp-based lead management, campaign communication, customer support, and automated business workflows without switching across multiple tools.

Key friction points
  • Disconnected lead capture and support conversations
  • No central template management or campaign control
  • Manual follow-up across sales and service teams
  • Limited tracking of conversation outcomes and team performance
The solution

We built a WhatsApp Business Cloud suite that centralizes conversation management, template delivery, lead pipelines, support handoff, and business process automation.

Project info
ClientCONVERSATIONAL COMMERCE
CategorySaaS
ScopeA business messaging platform for lead capture, campaign delivery, customer support, and workflow automation built on WhatsApp Business Cloud APIs.
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Features
  • WhatsApp inbox for sales and support teams
  • Broadcast and template campaign management
  • Lead qualification workflows and CRM sync
  • Bot-assisted responses and FAQ automation
  • Team assignment, tags, and conversation notes
  • Analytics for delivery, response, and conversion
Stack
ReactNode.jsWhatsApp Business Cloud APIWorkflow AutomationCloud Hosting
The outcome

The suite turns WhatsApp into an organized operational channel for acquisition, engagement, support, and conversion tracking.

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